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Hyrma, a web-based software solution for the rental industry, has been acquired by Infobric Group. Copyright: Infobric Group AB
Hyrma, a web-based software solution for the rental industry, has been acquired by Infobric Group. Copyright: Infobric Group AB

Press release -

Infobric Group acquires Hyrma – an enterprise software solution for rental companies

Hyrma, a web-based software solution for the rental industry, has been acquired by Infobric Group. The acquisition strengthens Infobric's customer offering for rental companies.

Infobric Group, the Nordic region’s leading digital partner for the construction sector, continues its growth journey by acquiring Hyrma. Hyrma offers an extensive software solution for the rental industry with functionality including service planning, usage overview, invoicing and rental forecasting. The company was founded in 2010 and has since established a strong base of both customers, partners, and integrations.

-We are very happy that Hyrma will now become part of Infobric Group. The acquisition strengthens our offering toward rental companies with a modern software solution that helps them to optimise their business. Together, we hope to be able to contribute to the digitisation of the rental industry, says Dan Friberg, CEO of Infobric Group.

By combining Hyrma with Infobric’s other solutions, a rental system fully integrated with telematics is enabled. This means that data from machines and equipment becomes a natural part of the rental system.

-The merger with Infobric is a fantastic opportunity for Hyrma to continue growing and at the same time give our customers a long-term and future-proof partner. I am happy and hopeful about the opportunities to speed up development but also to find synergies with other Infobric services that can provide added value for customers, says Peter Johannesson, CEO at Hyrma.



Hyrma became a wholly owned subsidiary of Infobric Group on January 4th, 2023.

For more information, please contact:
Dan Friberg, CEO Infobric Group, +46 (0)707 88 75 44, dan.friberg@infobric.com
Peter Johannesson, CEO Hyrma, +46 (0)760 393 128, peter@hyrma.se

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About Infobric
Infobric Group is a leading digitalisation partner for the construction sector. The Group provides a toolbox of turnkey services that are ready to be integrated into our customers’ digital ecosystems. Infobric’s mission is to create socially sustainable and resource-efficient workplaces, where the services we deliver make work safer and easier for hundreds of thousands of people every day. Infobric is owned by Summa Equity, which invests in solutions for global sustainability challenges.

About Hyrma
Since 2010, Hyrma has helped small and medium-sized rental companies keep their machine parks and equipment in order. The system currently handles many hundreds of thousands of contracts, invoices and rental objects and articles. Hyrma is web-based and optimally adapted to handle many simultaneous users, both via mobile and desktop. The system is built on the Microsoft .NET platform and runs on SQL databases for optimal security and stability.

Contacts

Dan Friberg

Dan Friberg

Group CEO

Infobric Group is a leading provider of software solutions that set new standards for a resource-efficient and sustainable construction industry.

We are on a mission to digitalise the construction industry – with a clear focus on making it more productive, safer, and more sustainable. We offer easy-to-use solutions for complex problems that are ready to be integrated in our customer’s digital ecosystems.

Infobric Group AB

Framgången 1
55318 Jönköping
Sverige